Coursera Project Network
Small Business Marketing Using Facebook
Coursera Project Network

Small Business Marketing Using Facebook

Taught in English

Julia Arteno

Instructor: Julia Arteno

23,618 already enrolled

Included with Coursera Plus

Guided Project

Learn, practice, and apply job-ready skills with expert guidance

1 hour
Learn at your own pace
No downloads or installation required
Only available on desktop
Hands-on learning
4.6

(166 reviews)

What you'll learn

  • Create a Facebook profile and a Facebook business page

  • Learn about the features of your new Facebook business page

  • Learn how to market your small business on social media and communicate with clients

Details to know

Shareable certificate

Add to your LinkedIn profile

Guided Project

Learn, practice, and apply job-ready skills with expert guidance

1 hour
Learn at your own pace
No downloads or installation required
Only available on desktop
Hands-on learning
4.6

(166 reviews)

See how employees at top companies are mastering in-demand skills

Placeholder

Learn, practice, and apply job-ready skills in less than 2 hours

  • Receive training from industry experts
  • Gain hands-on experience solving real-world job tasks
  • Build confidence using the latest tools and technologies
Placeholder

About this Guided Project

Learn step-by-step

In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:

  1. Creating a Facebook profile (6 min)

  2. Creating a business page (5 min)

  3. Overview of business page features (6 min)

  4. Publishing content and promoting your page (5 min)

  5. Contacting clients via messenger (4 min)

  6. Reaching your marketing goals using Insights (5 min)

Recommended experience

A basic knowledge of social media platforms (especially Facebook) is preferred, but not required.

3 project images

Instructor

Instructor ratings
4.4 (19 ratings)
Julia Arteno
Coursera Project Network
11 Courses353,283 learners

Offered by

How you'll learn

  • Skill-based, hands-on learning

    Practice new skills by completing job-related tasks.

  • Expert guidance

    Follow along with pre-recorded videos from experts using a unique side-by-side interface.

  • No downloads or installation required

    Access the tools and resources you need in a pre-configured cloud workspace.

  • Available only on desktop

    This Guided Project is designed for laptops or desktop computers with a reliable Internet connection, not mobile devices.

Why people choose Coursera for their career

Felipe M.
Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."
Jennifer J.
Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."
Larry W.
Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."
Chaitanya A.
"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."

Learner reviews

Showing 3 of 166

4.6

166 reviews

  • 5 stars

    76.64%

  • 4 stars

    14.97%

  • 3 stars

    4.79%

  • 2 stars

    1.19%

  • 1 star

    2.39%

GC
5

Reviewed on Dec 14, 2020

DT
5

Reviewed on Jun 22, 2021

SK
5

Reviewed on Mar 28, 2022

New to Leadership and Management? Start here.

Placeholder

Open new doors with Coursera Plus

Unlimited access to 7,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription

Advance your career with an online degree

Earn a degree from world-class universities - 100% online

Join over 3,400 global companies that choose Coursera for Business

Upskill your employees to excel in the digital economy

Frequently asked questions