This course will provide learners with a fundamental understanding of the characteristics and marketing strategies related to two key global industries, sports and entertainment. The growth in both industries have been fueled by their ability to innovate via CCCI, i.e. cross-country and cross-industry expansion. There will be a graded quiz that will consists of 10 questions during the first two weeks (together worth 50% of the grade) and a final quiz that contains 20 questions (worth 50% of the grade) in the third week.
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귀하가 습득할 기술
- 5 stars78.30%
- 4 stars15.56%
- 3 stars4%
- 2 stars1.17%
- 1 star0.94%
INTERNATIONAL ENTERTAINMENT AND SPORTS MARKETING의 최상위 리뷰
One of the most exciting courses I have pursued. The instructor had a lot of energy and course material was very helpful. Two thumbs up!
Thank you professor, it really make sense. The lecture structure is very clear and given examples are helpful to get better understanding. Also the interviews are insightful!
I loved the course very digestable and interesting! Discussion prompts really challenged me in a fun way.
I have gain more insights on Sports & Entertainment marketing. How Cross Country marketing can impact the business and adding more revenue.
International Marketing & Cross Industry Growth 특화 과정 정보
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