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Learner Reviews & Feedback for Introduction to Social Media Marketing by Meta

4.8
stars
13,029 ratings

About the Course

This course lays the foundation of social media marketing. You’ll learn what social media marketing entails, including the history and the different social media channels that exist. You’ll learn how to select a social media channel that fits your needs, set goals and success metrics, and determine who your target audience is. By the end of this course, you will be able to: • Understand the landscape of traditional, digital, and social media marketing • Understand how to become certified as a Digital Marketing Associate • Understand the major social media platforms, how they function, and what role they play in marketing • Create SMART goals and identify KPIs • Define your target audience and their customer journey • Choose the right social media platforms and learn how to create social media policies Whatever level of knowledge you start with, this course will help you build a solid foundation for social media marketing and gain applicable skills that will allow you to make your social media marketing efforts more successful and noticeable. Learners don't need marketing experience, but should have basic internet navigation skills and be eager to participate and connect in social media. Learners must have a Facebook account and an Instagram account helps....

Top reviews

KM

Jun 15, 2023

Very good course from Meta. Very good teaching from Anke. Overall, an impressive course. I want to learn more from Meta. Thank you Meta for reaching out to the Youth in Africa. We are indeed grateful.

RS

Jan 16, 2021

This course is amazing! It gives me a new perspective of using social media, makes me know the power of social media, and teach me how to use social media for marketing purpose.

Thank you Mrs. Anke

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251 - 275 of 4,070 Reviews for Introduction to Social Media Marketing

By Ngan H T

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May 21, 2021

This course includes lots of precious information about social media platforms for beginners. After this course, I understand how to use a suitable platform for my business. As well as the way to use social media effectively to get more customers and expand the business.

By suria m

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Jan 19, 2021

Excellent and straight forward,the executive of every topic was well put together.I entered this programme with prior knowledge of what i would attain in this course.

I Really enjoyed listenimg to my lecturer with her use of everyday examples to bring the topicd to life.

By Abdulaziz B

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May 15, 2022

I had known about Coursera before I applied for the University. I would not have applied for the University. Where is best place to learn and earn professional certifications and degrees than Coursera? I am enjoying Social Media Marketing Certification program so far.

By Dianna R

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Mar 21, 2021

A through intro to social media marketing! It did not assume the newcomer would know the material covered before hand and I felt that the information was perfectly structured and simple to learn. The projects were the appropriate level of difficulty for a intro course.

By RAFAY B

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Feb 7, 2024

Coursera, in partnership with Meta, has been instrumental in my continuous learning journey. With its user-friendly platform and top-notch instructors, I've gained valuable skills and knowledge. Highly recommend for anyone looking to grow personally and professionally

By USMAN Z M

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Feb 8, 2022

It's a nice and great course to learn social media marketing. I hope after successful completion of my course I'll be expert in social media marketing. After course completion, I'll definitely rank my business Coffeeflare with the website coffeeflare.com . Thanks Meta

By Seun O

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Nov 3, 2020

This course has added so much value to me, both on personal and professional levels. The content is rich, relevant and actionable! The instructor is amazing and she was able to infuse are several years of experience into the delivery of the course. Highly recommended!

By amir n

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Aug 12, 2022

There is a course that gives a different perspective to social networks. It helps a lot to take the first step in starting a solid business. If you have a social network installed on your mobile or any device, then start taking this course Thanks to Kusra and Meta.

By Pratik A

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May 28, 2023

Great Course!! I would recommend everyone who wants to start social media marketing journey to join the course. I have learned brand-building, customer identification, and multiple social media channels through the course. Thanks, Team Meta, for the lovely course.

By Marie M

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Nov 30, 2020

Just a bit more on the difference between KPI's and Metrics would be useful. Also, it would be great if there was a way to easily find a thread we responded to or began to see if there are new responses, for a "conversation" and the ability to "network". Thank you

By Linda W

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Jul 15, 2022

The course provides in-depth instruction on how to start at the beginning to identify your target audience and plan a marketing strategy to reach, engage and convert your audience - and then how to turn your customer into an advocate for your product or service.

By Chiamaka L N

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Jun 23, 2023

I'm so happy that I could learn about an interest that I've had for a long time and very well. All details of social media marketing explored and could understand as a beginner. Thank you to the lecturer, Meta, Course era and most especially Ingressive for good.

By Renato M

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Jul 20, 2021

Já possuía alguma experiência com mídias digitais, porem com esse curso, minha compreensão desse ambiente melhorou e muito, além de um entendimento maior, sobre as posturas que a minha empresa precisa ter para possuir uma relação saudável com os nossos clientes.

By Signe R

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Feb 17, 2021

This course helped me gain a broad perspective on the entire chain of Marketers. It teached me several strategies that can help me in the process of moving forward and motivated me to continue to the next lesson. The videos were all clear and easy to understand.

By Alix l M

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Feb 7, 2021

Excellent course, very insightful from the very beginning. Great videos, interactive and quite funny at time. The modules makes it easy to understand Social Media Marketing. I would 100% recommend it to anyone wanting to specific or find out about what this is !

By Sardar D T

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Dec 6, 2021

It's an amazing experience to learn on online directly from top notch professional mentors around the globe. Its just beginning, I know there is lot to learn. Wonderful opportunity for everyone to learn emerging skills with certificates as well. Thanks Coursera

By Muthu K M

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Dec 10, 2020

Excellent Course. I recommend this course strongly for anyone who want to conduct their business today to take this course as this is the future of target specific marketing. Thank you Anke Audenaert, FB and Team Coursera - you put together an awesome course.

By Ntandoyenkosi T

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Nov 30, 2020

Thank Coursera and Facebook partnering for this course have gained a skill that will focus on changing my life with God to bless the students as well for help[ing in retrieving assignments project as they were part of my journey thank guys worldwide stay safe.

By Alyssa A

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Jan 7, 2021

I truly enjoyed this course! It was interactive with projects and quizzes and had you watch videos yet read as well....it definitely kept me interested! As a graphic designer, this course has opened my eyes and makes me want to try this end of this field out

By Peters G

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May 20, 2023

I learned about different social media platforms and how businesses can use them to foster growth.

I especially love the assignments that helps student to practice what they were taught being able to create SMAET GOALs and KPIs for my business was awesome.

By Janet K

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Nov 16, 2022

This is a great course. You will gain useful insights into social media advertising, data protection, and regulation and you will get hands-on skills on how exactly advertising is done on social media. I would recommend this to anyone interested in learning

By Apostolos T

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Dec 5, 2020

Introduction to Social Media was an amazing course. I have a beautiful journey of continuous learning on Social Media Marketing and Social media Landscape as well :) I would like to thank our instructor Anke Audenaert for this amazing learning experience :)

By Michael A

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Jul 11, 2022

The introduction was welcoming, warm & inviting. The objectives are clearly set at this point and it feels like this has been an excellent decision to invest in my future with Social Media Marketing.

It's terrific to be here by taking the first step.

Michael

By dhivagar p

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Oct 6, 2021

Great content. I thought I understood the social media landscape well and the marketing strategy around it. However, this course is an eye opener. I will recommend anyone to go through this. I am excited about the rest of the courses in this certification.

By Sheree L M

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Feb 20, 2021

The instructor does an amazing job of keeping you engaged with her presentation style. I love listening to her voice! She covers many topics quickly, but in a way that you can follow, learn, and remember what she is presenting. I REALLY enjoyed this class!